ABOUT THE COMPANY & CHALLENGE
One of the clients is the biggest multinational public sector bank in India and among the world’s biggest corporations, while the other is an American multinational investment bank and financial services corporation. The challenge for us was to increase the number of credit card disbursals for them and bring them more quality leads.
THE RESULTS
6K+ QUALITY LEADS PER MONTH
3.7% CONVERSION RATE
EXECUTION STRATEGY
Keyword Research and the permutation & combination of different approaches were the backbone of successfully increasing the CR and credit card disbursal for both clients. We chose the mix of two media- SEO and affiliate marketing to achieve our goals. Increasing the conversion rates to 3.60% and 4.01%, respectively, was an exemplary result that we achieved by enhancing the SERP ranking through the right SEO practices and affiliate marketing. We also decided to add a new channel to enhance the quality of leads which gave us a high number of quality leads
SERVICES DEPLOYED
REVENUE BOOST
BRANDING
